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Incomedia

MEETINGS TURNED INTO CLOSED DEALS

HOW INCOMEDIA LEVERAGED GITEX AI EUROPE TO SCALE GLOBALLY

Two strategic agreements, global expansion and amplified brand presence leading to a breakthrough expansion moment.

Incomedia joined the Italian Trade Agency (ITA) delegation to GITEX AI EUROPE launch event with the goal of boosting brand visibility and exploring new markets and it did not disappoint. From the several conversations initiated during the event, the company secured two strategic agreements that will drive its international growth:

  • An agreement with one of the world’s largest antivirus software manufacturers for a joint commercial campaign
  • A partnership in Côte d’Ivoire to supply approximately 30,000 licenses over the next 3-5 years to a ministry of the Ivorian government

Federico Ranfagni

Incomedia’s CEO and Founder

“We leveraged the event’s structured one-on-one Meetings Programme and matchmaking services to connect with qualified stakeholders. These formats proved particularly valuable, as most meetings involved executives and partners with direct purchasing or strategic decision-making authority.”

A ramp to scale globally

These new agreements align perfectly with Incomedia’s long-term strategy to expand internationally.

“Beyond direct commercial outcomes, GITEX AI EUROPE significantly amplified Incomedia’s brand visibility. The event positioned our product WebSite X5 as a credible, production-ready AI solution within the European and global tech ecosystem, reinforcing market confidence in the product and the company”,says Federico.

Incomedia develops software to offer anyone the opportunity of creating their own website and digital contents. GITEX AI EUROPE helped positioning their flagship product -WebSite X5 – as a go-to-solution entrepreneurs. The no-code, AI-driven platform enables SMEs, institutions and organizations to easily create professional websites and e-commerce projects, reducing time, cost and technical complexity while accelerating digital adoption. A product that was a perfect fit for the audience and international buyers attending the event.

One event. All boxes ticked:

  • Meeting decision makers✔
  • Connecting with potential buyers✔
  • Getting international visibility✔
  • Closing deals and partnerships✔

Incomedia’s success highlights the importance of arriving prepared, with clear objectives and a readiness to move from conversation to execution. Fully leveraging the matchmaking programme and executing structured follow-ups immediately after the event were key to turning visibility into tangible results.

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